This site uses cookies to improve your experience and to provide services and advertising.
By continuing to browse, you agree to the use of cookies described in our Cookies Policy.
You may change your settings at any time but this may impact on the functionality of the site.
To learn more see our Cookies Policy.
IT’S OFFICIALLY SUMMER, meaning Boots has razors, suncream and fake tan to flog.
With that in mind, the pharmacy has launched its latest ad campaign, #ItFeelsLikeSummer. The ad features hordes of people descending on a lido with beach towels, swimming togs and inflatable floats in tow.
Most importantly, however, it features a reworking of Wizzard’s I Wish It Could Be Christmas Everyday with lyrics modified to suit the season.
When the sun begins to shine/We all know that it’s the time/To wax those legs and paint those toenails pink
Oh, I wish it could be summer everyday/So let’s all sing out for summer
The ad has only been airing for a few days now, but it has already managed to successfully many viewers and customers.
Why? Because regardless of the newly modified lyrics, I Wish It Could Be Christmas Everyday is a Christmas song that has zero business being played in June.
Advertisement
Whoops!
We couldn't find this Tweet
Hey @BootsUK quit it with the Christmas jingles in your adverts, it doesn't matter the words are changed, just wise up!
How dare you trick our brains into thinking it’s Christmas like this? The mere suggestion makes us stress about not having anything bought for secret Santa.
Tuesday 5 November, 2024
Tuesday 5 November, 2024
Download our app
Boots are using a Christmas song in their new summer ad, and everyone's giving out yards about it
IT’S OFFICIALLY SUMMER, meaning Boots has razors, suncream and fake tan to flog.
With that in mind, the pharmacy has launched its latest ad campaign, #ItFeelsLikeSummer. The ad features hordes of people descending on a lido with beach towels, swimming togs and inflatable floats in tow.
Most importantly, however, it features a reworking of Wizzard’s I Wish It Could Be Christmas Everyday with lyrics modified to suit the season.
The ad has only been airing for a few days now, but it has already managed to successfully many viewers and customers.
Why? Because regardless of the newly modified lyrics, I Wish It Could Be Christmas Everyday is a Christmas song that has zero business being played in June.
Whoops!
We couldn't find this Tweet
How dare you trick our brains into thinking it’s Christmas like this? The mere suggestion makes us stress about not having anything bought for secret Santa.
Whoops!
We couldn't find this Tweet
Whoops!
We couldn't find this Tweet
Plus it’s sacrilegious to tamper with a Christmas classic like that!
Whoops!
We couldn't find this Tweet
Just bring back Here Come The Girls, eh?
DailyEdge is on Snapchat! Tap the button below to add!
To embed this post, copy the code below on your site
Boots chats how dare you